Logo NEXIDA

Competence. Connected.

A curated network of experts.
Built for decisions that matter.

WHAT IS NEXIDA?

A VALUE NETWORK COMPANY –
RETHINKING CONSULTING

A VALUE NETWORK COMPANY –
RETHINKING CONSULTING

NEXIDA is a Value Network Company.

We orchestrate a handpicked collective of independent experts and specialized firms in the fields of data privacy, legal strategy, digital transformation, and digital monetization. Our work is modular, collaborative, and impact driven. We bridge the gap between the worlds of advertisers and publishers and provide access to expert services for all crucial topics of the digital ecosphere.

We are a curated ecosystem that brings the right minds together – for complex questions that demand real answers.

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WHAT WE OFFER

EXPERTISE, PRECISELY MATCHED TO YOUR
CHALLENGE

Digital Monetization

We help you unlock revenue from data, content, audiences and digital platforms – legally and effectively.

Data Privacy Consulting

Strategic and technical advice to navigate global privacy regulations and build trust through compliance.

Data & Legal Strategy

Integrated consulting at the intersection of data value creation, AI governance, and regulatory foresight.

Due Diligence Consulting

Deep analysis of data infrastructures, privacy maturity, and compliance risks for transactions and investments.

HOW WE WORK

FLEXIBLE. TRANSPARENT. ENTREPRENEURIAL.

NEXIDA adapts to the nature of your challenge. We work with:

  • Time & Material models
  • Success-based remuneration
  • Commission or shared-revenue models
  • Equity-for-advisory models

We don’t sell hours. We build value.

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THE PEOPLE BEHIND NEXIDA

FOUNDED BY EXPERIENCE. BUILT TO CREATE VALUE.

Christopher Reher

Managing Partner & LL.M. (Law)

  • Data monetization strategies and implementation
  • Data strategies for content providers and publishers
  • Data privacy design
  • Advisory on political and legal frameworks
  • Retail media strategies and implementation
  • Data cooperations
  • Chairman of the Data Economy Department (BVDW)
  • Deputy Chairman (OVK)
  • Managing Director DACH & Member of Management (Platform 161)
  • Member of the Advisory Board (InfoSum)
  • General Director Data – Media Impact (Axel Springer)
  • Jahrgang 1984
  • Diplom-Jurist
  • Fokus auf politische & rechtliche Rahmenbedingungen

Expert in data monetization and digital transformation with more than 15 years of industry experience.

Martin Possekel

Managing Partner & Industrial Engineer

  • Data monetization strategies and implementation
  • Data and CRM strategies for advertisers
  • Data privacy design
  • AdTech / MarTech architectures
  • Retail media strategies and implementation
  • Data cooperations
  • Management Consultant (KPMG)
  • Director Customer Services (Lufthansa Group)
  • Head of Customer Retention (OTTO)
  • Managing Director Data Driven Marketing Services (Otto Group)
  • Owner / Managing Partner (Future Marketing, member of the Serviceplan Group)
  • Jahrgang 1966
  • Dipl. Wirtsch. Ing.
  • Lehrbeauftragter für Medien Management

More than 30 years of experience in data strategy, CRM and customer loyalty in leading corporations such as KPMG, Lufthansa Group, Otto Group and Serviceplan Group.

WHY NEXIDA?

WHAT MAKES US DIFFERENT?

WHAT MAKES US DIFFERENT?

  • We are not a traditional consultancy. We are an expert network.
  • We don’t deliver packaged solutions. We architect collaboration.
  • We don’t sell slides. We bring the right experts at the right time to the work that creates real value.

We orchestrate knowledge and experience –
to turn decisions into value.

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